007- Iyah Aguilar From a Full-time Mom of 3 beautiful kids to a full time social media marketing strategist and owns a Social Media Marketing Agency

– Hire A Millennial Virtual Assistant Podcast with Karen Po and John Marzan Episode 007

Iyah Aguilar is a registered nurse, a former college instructor turned call center representative, and then shifted to working from home as an ESL teacher in 2014 because she cannot find someone who can take care of her kids. Iyah had several experiences as a work-at-home mom – from being an ESL teacher to being a telemarketer, email support agent and now being a real estate VA, social media manager, and graphic designer. She loves the liberty of working from home where she doesn’t need to be away from her kids anymore. As a certified NLP practitioner as well, she is passionate about helping and serving visionary entrepreneurs with their mission to help people improve their lives.

Iyah Aguilar believes that one of the most common failure-causing problems is a lack of persistence. People fail not because they lack knowledge or talent but because they just quit. This puts us in a better place to learn, understand how to prevent it from happening again, and move forward to be better. She has faced a lot of struggles and self-doubt in herself. While there may be unpleasant lessons that happen, But in the end she realized that the experience taught her something very meaningful in her life.There was also a point when she wanted to give up on her career and on her business but she always remembers what her parents have taught her before and that’s what pushes her to continue. Iyah also wants to be a role model for her children and other moms, that she can still be a full-time mother while making a living or earning her own money

Here are some of the beneficial topics covered on this week’s show:

1. How did she get started
2. What has changed when she started her career as a virtual assistant
3. What were her struggles
4. Her motivation to start her own Social Media Marketing Agency
5.Her best advice to all aspiring Virtual Assistant who is aiming to Social Media Managers

Advantages of Having a Social Media Virtual Assistant

In some businesses, being on social media platforms all day can be a part of the job description. So you don’t feel too badly when much of your time spent on marketing strategy means logging in to any social media platforms. But you can easily get lost in this way of doing things—so much so that you let your social media manage you rather than the other way around. If you want to get yourself organized and help your business grow, it helps to have a virtual assistant who can help you with everything that comes with being a social media manager.

For any small business looking to connect with a target audience, you’re likely going to find that being on social media is going to benefit you thus it requires a lot of your time which you can use to other business essential needs. A social media virtual assistant helps ensure that the time doesn’t become so all-consuming that it dips into other areas of your business.

How a social media virtual assistant can help you

1. Managing multiple social media accounts:
Paying attention to replies, reaching out to people, posting content, sharing content, scheduling content. An experienced social media virtual assistant knows how to do it so effectively that you never have to worry about handling it all yourself.

2. Identifying and interacting with your target audience:
As a small business, you likely have a niche that you need to hit on social media. When it comes to online marketing tasks, outsource to a virtual assistant who has the skills to make your social channels work for you.

3. Scheduling Management:
Social media virtual assistant that can schedule a posts for maximum impact is also a skill that someone who works with your social media channels should have intuitively. A virtual assistant with a background using platforms like Hootsuite will know how to do this with ease.‍

4. Marketing:
Generating leads for your business can also be done using social media. It’s very important to have someone who can dip into an account, someone who knows how to follow up through an extended email communications that connect to social media accounts. If you find it too difficult to handle this much workload, a virtual assistant with this specific experience will help free up your time.

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Connect With Karen Po: https://www.linkedin.com/in/karen-po/
Connect With John Marzan: https://www.linkedin.com/in/john-laurence-marzan/
Connect With Catherine Artates: https://www.linkedin.com/in/catherine-artates/
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